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Virtual Reality Program Lets People Talk to Animals

Tech experience "Eye to Eye" allows participants to discuss animal testing with a realistic rabbit.

New virtual reality (VR) experience “Eye to Eye” recently debuted in Germany. Animal-rights organization People for the Ethical Treatment of Animals (PETA) collaborated with creative agency Kolle Rebbe and digital agency Demodern, to create “Eye to Eye,” the first VR dialogue experience between humans and animals. The interaction begins with individual users sitting in a room and putting on a VR headset. Throughout the program, the headset creates visuals of an animal that talks with the user about freedom, and life in captivity, and includes firsthand imagery of settings such as labs and slaughterhouses. The experience is currently on tour and the “Eye to Eye” Truck is available upon request for events.

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Vegan Egg Just Scramble Expands to Washington DC

Food technology startup JUST expands its vegan mung bean-based scrambled egg replacer to Equinox, the second restaurant to offer the innovative product in the United States.
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Cultured Koji Dog Food Has More Protein Than Steak

An independent study found that new clean-meat startup Wild Earth's fungus-based companion animal foods contain 45-percent protein by weight—compared to only 24-percent found in steak.
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Vegan Narwhal Ice Cream Debuts for Summer

Ottawa ice cream shop Little Jo Berry's honors the "unicorn of the sea" with a blue-hued, horned, and totally vegan frozen treat.
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New Vegan Grocery Store Opens in North Carolina

In addition to a variety of grocery items, Wilmington's new store UpBeet Market features a vegan jerky tower, beer-filling station, and a variety of dairy-free cheeses.
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800 Sets of Vegan Frosting Sell in 10 Minutes on QVC

Home-shoppers snatch up Dollop Gourmet's vegan frostings made by Cupcake Wars winner and author Heather Saffer.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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