UK's Largest Grocer Debuts 20 Chef-Crafted Vegan Meals
Tesco, the world's third-largest grocery chain, launched the Wicked Kitchen vegan line of grab-and-go meals such as carrot pastrami-filled wraps and barbecue pizzas at 600 locations across Britain.
Tesco, the largest grocery store in the United Kingdom, launched a chef-crafted line of plant-based meals by vegan brand Wicked Kitchen. The 20-item line includes grab-and-go meals such as the Carrot Pastrami-Spiced Wrap, which features crisp vegetables wrapped in a beet-infused tortilla; the Smashin’ Pumpkin Falafel Sandwich made with vegan harissa mayonnaise on tomato bread; and the Moroccan-Inspired Bowl, a salad with turmeric-infused bulgur, spiced beetroot, tangy pickled red cabbage, and roasted red pepper hummus. The line also includes burritos, noodle bowls, and several heat-and-eat options, including two pizzas: the Caponata Sourdough Pizza and the BBQ Mushroom Sourdough Pizza. Wicked Kitchen was created by chef brothers Chad and Derek Sarno (Whole Foods Market former senior global executive chef) with the mission to bring flavorful vegan food to retailers. “It’s been an incredible journey and an honor partnering and working with Tesco,” Derek Sarno said. “It’s the first step in creating real change. We now lead the world with the most delicious, chef-crafted, detail-oriented, affordable, innovative, and most convenient plant-based food range ever seen at a large retailer.” Starting this week, Tesco will prominently display the entire Wicked Kitchen line at 600 locations across the UK.
Delivery Service Veganizes Meghan Markle's Favorite Dish
London-based food delivery app Deliveroo added vegan "Royal Poutine" to its menu in honor of Prince Harry and future duchess Meghan Markle's wedding.
Read More »
Plant-Based Pork to Curb Meat Consumption in Asia
New brand Right Treat—created by vegetarian market chain Green Common founder David Yeung—launches its first product, vegan meat Omnipork, in Hong Kong.
Read More »
Bentley Designer Predicts Animal-Free Future for Cars
Automotive designer Stefan Sielaff believes that making luxury car interiors from 15 animal hides will become obsolete, as modern customers are looking for vehicles that align with their cruelty-free values.
Read More »
Former Beyond Meat Chef Debuts New Vegan Bacon Chips
Dave Anderson—formerly employed by plant-based companies Beyond Meat and JUST—developed mushroom-based PIG OUT vegan bacon snacks, the flagship product of new vegan brand Outstanding Foods.
Read More »
Four New Vegan Dishes Hit Whole Foods Markets
The Amazing Protein Company's plant-based Lika protein is now available in the prepared foods section across the Southwest Pacific region of the grocery chain.
Read More »
More Flashbacks
- Canada Gets Its First Vegan Vending Machine
- Anthony Bourdain Says Plant Foods Help End World Hunger
- France Bans Use of "Meat" for Plant-Based Products
- Israeli Salami Brand Debuts Vegan Meat Line
- Vegan Burger Bar Pops Up for Earth Day
- 100,000-Square-Foot Vegan Block Party Hits LA
- Luxe Shop Debuts Vegan Avocado-Shaped Ice Cream
- IKEA Promotes Plant-Based Eating for Earth Day
- '50s Style Vegan Diner Opens in Michigan
- Vegan Chicken Nugget Startup Raises $1 Million
- Impossible Foods Makes First International Debut
- Cleveland Chef Debuts Bitchy Vegan Homo Cooking Show
- Vegan Girl Scout Thin Mint Chickpea Snacks Debut in June
- Vegan Tacos Win Food Battle Against Fish Tacos
- Postmates Ends Deliveries of Foie Gras
- New Vegan Market Opens in South Florida
- Beyond Sausage Debuts at All Whole Foods Nationwide
- Harry Styles Ends European Tour with Vegan Pie Prank
- Students Develop Plant-Based Burger That Mimics Salmon
- Vegan Goth-Themed Café Opens in Arizona
