VegNews Daily

COK Targets Teens With New Ad

Compassion Over Killing has just been awarded for its attention-grabbing commercial.

MTV-watchers are normally seen as nonchalant teens who spend their days doing, well, whatever it is that teens do. It turns out that this demographic is also compassionate and takes notice. After more than a million views on MTV, Compassion Over Killing’s commercial, “A Side of Truth,” opened viewers’ eyes to the benefits of becoming vegetarian. A powerful commercial combined with an overwhelmingly positive response made for an inevitable award-winning formula. “A Side of Truth” has just been awarded a 2009 DoGooder TV Nonprofit Video Award. In the commercial, a young woman pulls up to a drive-through and orders fast-food fare. The drive-through worker responds with a slew of information about how pigs, chickens, and cows are mistreated in order to provide animal food products. It makes one think: what if we were served a side of truth with our meals?

Anti-Dairy PSA Airs During Olympic Closing Ceremony

A group of celebrated Olympians have united in a commercial—produced by Oscar-winning director Louie Psihoyos—to encourage viewers to switch from animal dairy to plant-based alternatives.
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Pinterest Names Vegan Food Top Wedding Trend

According to the social media platform's 2018 Wedding Report, interest in vegan nuptials is on the rise.
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Chef Chloe Coscarelli Opens New Café in Miami

Beloved vegan chef Chloe Coscarelli is back with new eatery, Chef Chloe and the Vegan Café, in highly anticipated St. Roch food hall in Miami's design district.
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Team Canada Wears All-Vegan Uniforms at Olympics

Animal-rights activists praise apparel brand Hudson's Bay Company for outfitting this year's Olympians in animal-free outwear.
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Photographer Creates the Most Vegan Proposal Ever

Popping the question with the help of an avocado is gaining traction thanks to Amsterdam food stylist Colette Dike.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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