Che’s Grandkid Campaigns
A revolutionary’s granddaughter is posing for PETA.
June 19, 2009
PETA is starting its first-ever campaign in South America, and to star in the saucy ad is a woman with a revolutionary background. Lydia Guevara, granddaughter of Cuban revolutionary leader Ernesto Che Guevara, will be modeling for advertisements to be printed in the fall. Dressed in camouflage pants, a red beret, dog tags, and a bandolier with carrots in lieu of bullets, Guevaras look represents the ads message: Join the vegetarian revolution, according to PETA spokesman Michael McGraw. While Ches Marxism led to the rise of Fidel Castro and Ches own eventual execution, Lydias activism will be saving the lives of animals and humans alike.
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