News

Wet n Wild Cosmetics Switching to Vegan Brushes

Makeup brand's brushes will be completely cruelty-free by 2016.

Los Angeles cosmetics company Wet n Wild recently announced that beginning in 2016 its makeup brushes will be made from synthetic fibers. While the company’s cosmetics have never been tested on animals (and many of its products are vegan), Wet n Wild’s brushes were formerly made from animal hair. The 17 new synthetic vegan brushes will be released in January, with Wet n Wild’s Instagram followers getting a sneak peek of the pink-dipped white brushes a few weeks ago. The brand made the change after negotiations with the People for the Ethical Treatment of Animals, which is currently in talks with makeup companies NYX and PUR Cosmetics to persuade them to adopt a similar change.

More News

Kroger Launches Vegan Recipe Contest

Food Network chef Ellie Krieger will choose the winning recipe, and prizes include $1,000 cash, a Vitamix, and more.
Read More »

Vegan Shoe Brand MINK Sells 10,000 Pairs in 2018

Sales of the brand's vegan Louboutin-style shoes increased dramatically since 2006, and it now caters to celebrity clients such as Miley Cyrus.
Read More »

Global Pizza Chain Adds Vegan Cheese to US Locations

International pizza chain Piola now features Follow Your Heart's vegan cheese at 10 locations across Texas, Florida, North Carolina, and Virginia.
Read More »

DIY Asian Bowl Chain Adds Vegan Meat to Menu

Wok Box in Canada sees opportunity to grow a new customer base with plant-based protein options.
Read More »

Kat Von D Plans to Throw a Big Fat Vegan Wedding

The pregnant makeup mogul will throw a vegan wedding bash where guests will receive a custom-made Kat Von D Beauty lipstick.
Read More »

This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

More Videos »